The Role
- We’re looking for a strategic and hands-on Marketing Leader to build and lead Gensyn’s marketing function. This is a hybrid role at the intersection of product marketing, content creation, and community engagement. You’ll define and execute our go-to-market strategy, lead a world-class team, and represent a first-of-its-kind technology at the cutting edge of AI and blockchain
Responsibilities
- Set the vision and strategy for Gensyn’s marketing function
- Build, lead, and mentor a high-performing team across product marketing, content development, and community engagement
- Drive go-to-market execution for technical products, including messaging, positioning, and launch strategies
- Partner with engineering and product to translate complex ideas into compelling narratives for technical audiences
- Represent Gensyn externally — in content, at conferences, and in developer communities
- Manage marketing budgets and resources to maximize reach, adoption, and impact
- Define success metrics and own performance across all marketing verticals
Competencies
Must have
- 8+ years in marketing, developer relations, or product growth roles at high-growth technical startups
- Proven leadership experience — hiring, scaling, and mentoring cross-functional marketing teams
- Strong cross-functional collaborator who builds trusted relationships, fosters open communication, and drives alignment across teams
- Deep understanding of developer audiences and technical products
- Strong communication skills with the ability to turn complex technical ideas into clear, engaging content
- Exceptional organizational and project management skills
- Track record of launching new products and building marketing partnerships from scratch
- Data-driven mindset with hands-on experience in digital and performance marketing tools
Preferred
- Background in machine learning, distributed systems, or crypto infrastructure
- Experience marketing or evangelizing infrastructure, open-source platforms, or APIs to developers
Nice to have
- Technical background in Rust, Python, or ML frameworks
- Previous success building a brand in a frontier tech space
Compensation / Benefits
- Competitive salary + share of equity and token pool
- Fully remote work- we currently hire between the West Coast (PT) and Central Europe (CET) time zones
- Visa sponsorship -available for those who would like to relocate to the US after being hired
- 3-4x all expenses paid company retreats around the world, per year
- Whatever equipment you need
- Paid sick leave and flexible vacation
- Company-sponsored health, vision, and dental insurance- including spouse/dependents [🇺🇸 only]
Our Principles
Autonomy & Independence
- Don’t ask for permission - we have a constraint culture, not a permission culture.
- Claim ownership of any work stream and set its goals/deadlines, rather than waiting to be assigned work or relying on job specs.
- Push & pull context on your work rather than waiting for information from others and assuming people know what you’re doing.
- Communicate to be understood rather than pushing out information and expecting others to work to understand it.
- Stay a small team - misalignment and politics scale super-linearly with team size. Small protocol teams rival much larger traditional teams.
Rejection of mediocrity & high performance
- Give direct feedback to everyone immediately - rather than avoiding unpopularity, expecting things to improve naturally, or trading short-term pain for extreme long-term pain.
- Embrace an extreme learning rate - rather than assuming limits to your ability / knowledge.
- Don’t quit - push to the final outcome, despite any barriers.
- Be anti-fragile - balance short-term risk for long-term outcomes.
- Reject waste - guard the company’s time, rather than wasting it in meetings without clear purpose/focus, or bikeshedding.