Our client, Jugabet, is a brand and gaming platform accessible to players in Latin America. With a strong regional focus and localized strategies, Jugabet is quickly becoming a key player in the market.
Perfect for those who aim to:
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Develop and execute brand awareness strategies across paid channels (Display, Video, Social, Native, Direct Publisher Deals);
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Plan media mix and allocate budgets to maximize reach and frequency efficiency;
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Launch and manage campaigns across platforms (TikTok, DV360, programmatic networks, YouTube, etc.);
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Ensure proper tracking of awareness KPIs (impressions, reach, frequency, viewability, VTR);
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Optimize campaigns based on CPM, reach, frequency, and engagement metrics;
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Run A/B tests on creatives, audiences, placements, and bidding strategies;
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Analyze performance and generate actionable insights;
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Prepare reports on reach, CPM, frequency, and cross-channel performance;
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Collaborate with creative team to brief, test, and improve ad creatives;
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Identify high-performing messaging, formats, and angles;
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Test new traffic sources, formats, and tools;
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Monitor market trends and competitor activity;
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Manage budgets and ensure efficient spend pacing;
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Negotiate with external partners: securing cost-effective rates for high-visibility ad placements to maximize reach.
Experience you’ll need to bring:
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2+ years of experience in media buying (focus on brand awareness or upper-funnel campaigns);
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Hands-on experience with key platforms (Meta, TikTok, Google Ads, DV360, or programmatic networks);
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Strong understanding of brand metrics (CPM, reach, frequency, viewability, VTR);
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Experience working with multi-channel campaigns and media mix planning;
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Proven track record of launching and optimizing campaigns at scale;
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Experience with A/B testing and performance-driven optimization;
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Ability to analyze data and turn insights into actionable decisions;
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Experience with reporting and performance evaluation across channels;
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Strong collaboration skills with creative and analytics teams;
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Experience as R&D media buyer (BA & Performance-based) will be a plus - explore and test new traffic sources, ad formats, and platforms (networks, DSPs, emerging channels);
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Experience with LATAM markets will be a HUGE plus.
It's a perfect match if you have those personal features:
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Analytical mindset with strong attention to detail;
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Curiosity and a proactive approach to testing new ideas and channels;
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Structured thinking and the ability to work with hypotheses and data;
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Result-oriented with focus on measurable outcomes;
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Ability to balance creativity with data-driven decision making;
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Strong ownership and accountability for campaign performance;
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Adaptability in a fast-changing environment (platforms, trends, algorithms);
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Critical thinking and the ability to challenge assumptions;
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Good communication skills and ability to work cross-functionally;
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Ability to prioritize and manage multiple tasks effectively.
Our clients offer competitive benefits to support your professional and personal growth, including:
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Health & Wellness Focus;
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Global Medical Coverage;
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Growth Opportunities;
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Benefits Programs (compensation for the gym/stomatology/psychological service & etc.);
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Performance-Driven Rewards;
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Dynamic Work Environment.