Help Redefine What Financial Wellness Feels Like In America.
Acorns is seeking an entrepreneurial Brand Marketer to help lead Acorns and Acorns Early in shaping, shipping, and scaling the brand at a pivotal moment in our growth. We’re looking for a senior doer and thinker who enjoys big-picture strategy, speaks internet zeitgeist, and can execute the work. If you are a social-media-fluent storyteller who wants to architect culture, build brand love, and move millions toward financial wellness–this is your stage.
What you will do at Acorns:
- Build Integrated Campaigns: Design and execute impactful, content-first brand campaigns across social, digital, in-app, PR, partnerships, experiential, and influencer channels.
- Write Creative Briefs & Positioning: Craft exceptional brand positioning, creative briefs, and marketing plans that connect cultural moments directly to the Acorns brand mission.
- Execute End-to-End: Own the campaign lifecycle from original ideation through execution and post-launch optimization, ensuring total precision in delivery.
- Leverage Emerging AI Tools: Proactively integrate AI tools and workflows into the creative development process to scale content production, increase campaign agility, and explore innovative storytelling mediums.
- Manage Agencies & Partners: Confidently represent the Brand Marketing team with external agencies, creators, and internal leadership, successfully navigating legal and compliance requirements.
- Drive Creator Marketing: Support full-funnel creator and influencer marketing strategies from high-level brand awareness down to conversion-driven demand.
What you will bring to Acorns:
- 6–9 years of experience in brand marketing, social media strategy, branded content programs, or influencer/creator management.
- Proven track record of executing multi-channel, social-first integrated campaigns from the ground up.
- Impeccable strategic judgment and a deep understanding of internet culture, social trends, and community building.
- Strong cross-functional collaboration skills to seamlessly collaborate with creative, legal, compliance, and agency relationships.
- Exceptional drive and precision in delivery, with the agility to project manage and prioritize under tight timelines.
- AI Curiosity & Aptitude: A strong interest and hands-on agility in applying generative AI tools across workflows to amplify output and speed.
- Analytical curiosity to comfortably apply data, learnings and insights to inform strategy that drives our goals and measure performance.
What we offer:
- Competitive salary and stock options
- A comprehensive benefits package for you and your family
- Flexible work location, hours, and paid time off
- 401(k) matching
- Monthly Acorns account contribution & GoHenry account for your family
- Mindfulness and Financial Wellness resources
- Ongoing training programs and leadership development