About the role
As a Senior Brand Designer at Circle, you'll play a key role in shaping one of our most valuable assets—our brand. This role sits within our Design Studio team and focuses on evolving how Circle looks, feels, and communicates across every customer touchpoint. From product launches and campaigns to events, advertising, social, motion, and visual identity systems, you'll help create a brand that's instantly recognizable and impossible to ignore.
What you'll be doing
- Help define and evolve Circle's visual identity across every customer-facing touchpoint.
- Lead the creative direction for major product launches, campaigns, announcements, and strategic initiatives.
- Design scalable brand systems that work across web, social, paid advertising, events, presentations, email, video, and product marketing.
- Develop compelling visual narratives for new product launches, translating complex software and AI capabilities into simple, engaging brand experiences.
- Create campaign identities, illustrations, iconography, graphics, presentations, and launch assets that elevate the Circle brand.
- Develop storyboards and creative concepts for launch videos, motion pieces, and product announcements, collaborating closely with motion designers throughout production.
- Build reusable brand systems, templates, and creative frameworks that improve consistency and speed across the company.
- Continuously evolve Circle's design language by researching emerging trends across branding, AI, motion, and digital design.
What you'll need to be successful
- 5+ years of experience as a Brand Designer or Visual Designer within software, AI, or technology companies.
- A portfolio demonstrating exceptional brand design across campaigns, product launches, visual identities, and digital experiences.
- Experience building and evolving brands for modern software companies, with a strong understanding of how to communicate complex products through simple, engaging design.
- Experience developing creative concepts and storyboards for product launches, brand films, motion graphics, or campaign videos.
- Experience collaborating closely with motion designers and understanding how static design translates into animation and storytelling.
- Advanced proficiency in Figma and Adobe Creative Suite.
- Strong understanding of scalable design systems and visual identity frameworks.
- Excellent communication skills with the ability to confidently present ideas and collaborate asynchronously.