Job description:
The Wikimedia Foundation is looking for a Senior Conceptual Designer (contract) who will research and develop original content ideas, design graphics and motion graphics, and write light copy to captivate Wikipedia and the Wikimedia Foundation's audiences on social media.
This position sits on the Social Team within the Foundation's External Communications department. They will work closely with the Brand Studio, including the Creative and Brand teams, to ensure work reflects the best of brand guidelines while innovating in certain scenarios. The role is the creative engine behind all social media graphics— equal parts curious researcher, visual storyteller, and design innovator. The Senior Conceptual Designer is responsible for proactively researching topics, developing content ideas, writing copy, and creating graphics designed to drive engagement with global audiences.
Research and ideation
- Building and maintaining a consistent pipeline of content ideas that connect cultural moments, trending topics, and knowledge content to Wikipedia and Wikimedia's broader mission.
- Evaluating content ideas against platform best practices, audience interests, and brand alignment to ensure a high-quality, diverse content mix.
Copywriting and visual design
- Writing on-brand copy for social graphics, carousels, and captions, adapting tone and style to match the tone of the content.
- Designing graphics and carousels that are platform-native and visually engaging, and developing the social media design style guide that establishes the visual language, templates, typography, and layout principles for all still image social content.
Content production
- Developing and maintaining organized systems for tracking content, deliverables, and approvals at scale.
- On occasion, partnering with other members of the Social team and Brand Studio colleagues to develop content around tentpole moments.
Skills and experience
- 5+ years of experience in social media content creation, graphic design, motion design, or a closely related creative role.
- A strong portfolio demonstrating both design and copywriting skills, with innovative social-first work front and center.
- Proficiency in design tools such as Figma or Adobe Creative Suite, with a strong eye for typography, layout, and visual hierarchy.
- Proven ability to independently research, develop, and produce original social media content ideas with minimal oversight.
- Able to manage multiple projects simultaneously and deliver high-quality work on deadline.
- Comfortable working cross-functionally with distributed, remote teams across time zones and geographies.